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Capucine Desfeux-Caratti

Marketing, communication and sales strategies / Advertising

Capucine Desfeux-Caratti
36 years old
Driving License
Sainte-Maxime (83120) France
Professional Status
Unemployed
Available
About Me
How can I describe myself objectively?
Always cheerful, I am lucky enough to be first of all a person with great facilities, both for the work itself and for the adaptation. This doesn't prevent me from also being a big worker, and even more when I am passionate about what I do. This is also something that motivates me: passion for what I do. I am one of those people who believe that we can't know everything, and that's what makes life more exciting: knowing that there is always something new to discover and learn. Traveling and living in many countries, also allowed me to acquire a great open mind which I am quite proud of and makes me see things differently. The others adjectives that come to me regularly from the people I used to work with are discipline, speed and availability.
This is who I am.
By multiplying and developing, new web technologies also allow to increase ways for brands to interact with their consumers. This thesis aims to review the new opportunities offered by developments in the web, but also its evolution through new platforms such as smartphones and tablets. What are the tools owned nowadays by a brand to reach its customers? And how to implement it? To answer these questions, a survey will be conducted with a representative sample of the French population, and it will determine the most suitable at present operations.
Creation date
01 sept. 2013